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LATEST ARTICLES


Havana Club x Martine Rose Collide Worlds For a Daring New Classic
Havana Club’s new limited-edition collaboration with Martine Rose transforms the brand’s classic bottle into a vivid cultural momennt, merging two worlds shaped by rhythm and reinvention.
New Wave
6 days ago


Where to Find Bespoke Vrai Alternatives in 2025
A couple sits across from each other at a small table in downtown Los Angeles, scrolling through diamond settings on separate laptops.
New Wave
6 days ago


Inside New Wave’s Visit to Known Source’s Vintage Haven For The Conscious Consumer
This past weekend, Known Source brought together six leading vintage sellers for a pop-up that felt like a cultural microcosm of where fashion is healing and heading.
New Wave
Nov 17


4 Fashion Mistakes You Need to Avoid At All Costs
We’ve all made some questionable fashion choices over the years. Whether it’s wearing too many patterns to a casual brunch or overloading on accessories, there is a lot to cover.
New Wave
Nov 16


DJ Fat Tony Collaborates with Ray-Ban Meta to Bring Back the No-Phones Golden Days of Clubbing
The legendary DJ Fat Tony has partnered with Ray-Ban Meta to bring a new kind of nightlife experience to London.
Sarah Hersom
Nov 14


Designing for Depth: Jewellery That Goes Beyond Aesthetics
Jewellery has long been a symbol of status, love, and identity. But in today’s design landscape, it’s becoming something more
New Wave
Nov 12


The Visionaries Behind Dover Street Market Honoured at The Fashion Awards 2025
Rei Kawakubo, Adrian Joffe, and Dickon Bowden will receive the Isabella Blow Award for Fashion Creator on December 1, 2025 at the Royal Albert Hall, celebrating their revolutionary impact on fashion and retail.
Arjun Tandon
Nov 12


Northern Powerhouse Meets Northern Soul: Barbour x Baracuta
This season, Barbour and Baracuta are back for the third time, with the same rhythm. The two Northern icons reconnect around something that’s always been theirs: soul. Not in the metaphorical sense, but in the Northern Soul sense, real movement, sweat, music, and belonging. @baracuta x @barbour Shot inside Jumbi, a cultural spot in Peckham that feels as alive as the story they’re telling, the campaign links heritage with heartbeat. Behind the lens is Normski, one of the UK’s
Annyk-Perrine Bapambe
Nov 11
FEATURED ARTICLES


Hermès’ Collaboration With Contemporary Artists Goes Beyond Luxury
Hermès invites nearly fifty artists to reimagine its heritage, proving slow luxury thrives when artists lead the story.


More Eyes Should Be on Riyadh Fashion Week
With the successful close of its third season, Riyadh Fashion Week has firmly established itself as one of the most compelling new events on the global fashion calendar.


How Saudia Airlines Is Taking Off On A Different Type Of Runway
Saudi Arabia’s fashion ambitions are gaining serious momentum, as the Kingdom invests significantly in building its creative economy and positioning itself as a global style hub.
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Blank Street Fuels Us For London Fashion Week [Editorial]
Fashion Week has a way of swallowing time. Hours blur into minutes as the city pulses with shows, fittings, backstage scrambles, and late-night edits.


How to Match Perfumes with Vintage Fashion Styles
Vintage fashion is still used by designers, stylists and people who wish to design unique and classic clothes.
MOST POPULAR ARTICLES


Doja Cat and Teyana Taylor Lead Ray-Ban x Meta’s Visionary New Era
What happens when timeless design collides with the future of connection? Ray-Ban and Meta have joined forces once again to reimagine how we see and share the world.


What Happened to Heron Preston?
From collaborating with NASA to upcycling city sanitation uniforms, Preston’s eponymous brand once sat at the forefront of a new wave of designers who blurred the lines between hype and high fashion. But as the dust of the 2010s settled, a question quietly emerged: Where does Heron Preston stand today?


Wales Bonner Courts Wimbledon with Bose Audio Collaboration
Wales Bonner designs custom Bose headphones for Coco Gauff and Ben Shelton, pairing Wimbledon whites with her research-led approach to rhythm, identity and design.


Frank Ocean’s Homer Expands Globally with Bold New Drops and London Debut
Frank Ocean’s boundary-pushing label Homer is stepping into new territory, both geographically and creatively. The American luxury imprint is preparing to open two new physical locations: one in London’s storied jewelry district, Hatton Garden, marking its first international outpost, and another in Downtown Los Angeles’ jewelry corridor.
CURRENT TRENDING ARTICLES


Doja Cat and Teyana Taylor Lead Ray-Ban x Meta’s Visionary New Era
What happens when timeless design collides with the future of connection? Ray-Ban and Meta have joined forces once again to reimagine how we see and share the world.


The Style Evolution of Michael Jackson
Long before the age of social media or the modern celebrity brand, Jackson mastered the art of world-building, using fashion, visual design, and sonic evolution to craft entirely new universes with each album.


Timberland Launches FW25 Campaign 'Advice of an Icon' with Skepta and Spike Lee - A Commitment to the Future
There are few examples of footwear as iconic as Timberland’s Original Yellow Boot - a shoe-shaped symbol of our past, present, and...


Our New Wave Community's Take on the PUMA Skope Creative Directed by Amy Ibukunoluwa Lewis
Earlier this year, PUMA and Skepta continued their dynamic partnership with the release of the Skope Forever Mid, a silhouette that draws on the brand’s heritage while reimagining it through Skepta’s distinct perspective.
STYLE EVOLUTION OF SERIES


The Style Evolution of Michael Jackson
Long before the age of social media or the modern celebrity brand, Jackson mastered the art of world-building, using fashion, visual design, and sonic evolution to craft entirely new universes with each album.


The Style Evolution of Tupac Shakur
Few figures in hip-hop history have left an impact as profound as Tupac Amaru Shakur. Beyond his poetic lyricism and political fervor


Style Illustration Of Raye by Mischa Dungo
New wave in collaboration with Ravensbourne University worked on an exciting student program program that brings together the creative...


Style illustration Of Playboi Carti by Shannon Bowles
New wave in collaboration with Ravensbourne University worked on an exciting student program program that brings together the creative...
FASHION WEEK REVIEWS


How Saudia Airlines Is Taking Off On A Different Type Of Runway
Saudi Arabia’s fashion ambitions are gaining serious momentum, as the Kingdom invests significantly in building its creative economy and positioning itself as a global style hub.


Charlie Constantinou SS26
Season 5 unfolds like a sunrise woven in fabric, opening in graphite greys and reaching its crescendo in a gorgeous shade of electric purple


Pauline Dujancourt SS26
Chekhov’s Nina fluttered back to life on the runway as Pauline channelled her sorrow into sculptural garments. Inspired by Nina’s final line


Harri SS’26
Under a setting sun at the Barbican amphitheatre, Harri transformed ready-to-wear into living emotion. Guests arranged in a chakravyuh encir


LFW SS26 - HI:FI Exhibition
Central Saint Martins alumni present the synergy of masculine and feminine energies in menswear and womenswear.


Heritage Comes Alive in Fendi’s Centenary Collection
Silvia Venturini Fendi’s centenary collection unfolds like a living family album, where every
coat, bag and jewel is symbolically displayed.


A Conversation With Designer Wisnel Milien Following His First Couture Show
Let's begin by discussing the space for the show. This collaboration with Junior Fritz Jacquet—could you elaborate on how the set design...


MFW A/W25 - MM6 Maison Margiela
MM6 Maison Margiela had a fantastic menswear collection in January, complete with references and odes to previous collections by the iconic
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