Havana Club x Martine Rose Collide Worlds For a Daring New Classic

Havana Club’s new limited-edition collaboration with Martine Rose transforms the brand’s classic bottle into a vivid cultural momennt, merging two worlds shaped by rhythm and reinvention. Rather than simply redesigning packaging, Rose reimagines Havana Club through a lens informed by her British Jamaican background and her long-standing reputation for dressing some of the world’s most era-defining artists. The result is a bottle that embodies the pulse of diasporic creativity, joy and vibrancy.

Created alongside the designer’s Autumn/Winter 2025 collection, the bottle becomes an extension of Rose’s runway universe. Layered with shimmering gold, reflective foils and jewel-like colourwork, the design draws from the expressive geometry of Cuban mosaics. Each element feels both archival and electric, weaving together Havana Club’s history within Rose’s instinctive storytelling approach, through material and form. Her handwritten notes and subtle signature make the bottle feel almost like a sketch pulled from her studio, a rare glimpse into her process and imagination.

The aesthetic of the bottle's design causes it to become a celebration of movement and cultural exchange, echoing the same creative energy Rose channels when shaping silhouettes for icons such as Rihanna, Kendrick Lamar, Dua Lipa and Drake. It radiates with the warmth of the Caribbean while carrying the unmistakable edge of London, fusing two distinct creative legacies into one collectible piece.

This collaboration honours the shared spirit between Havana Club and Martine Rose: a commitment to craft, community and the cultural references. In every detail and glimmer the bottle invites its owner to savour the rum inside and the story stitched around it.

The limited-edition bottle will debut at an exclusive event, the beginning of a wider collaboration that celebrates music, movement and multiculturalism. The launch sits at the intersection of nightlife, fashion and global creative exchange, spaces where Martine Rose and Havana Club naturally thrive. The event becomes the first chapter in a broader creative partnership, highlighting the shared ethos both brands have built through community, storytelling and cultural relevance.