Peak Moods X Slawn

On August 20, 2025, a collision of two worlds will happen in Soho, this time between Peak Moods & Slawn. At the epicentre of this collision, a regular corner shop turns into something special. Thanks to Peak, the Only Original Mood Drink, and Slawn, global superstar, a drink turns into a collectible.

Expect a full-on takeover of a Soho corner shop, not just as a pop-up, but as transformation. Inside, fridges will be stocked with Peak’s limited-edition Calm and Hype cans, wrapped in Slawn's artwork. Event T-shirts, lighters, bundles, and competitions will all be live. And in the building, Slawn will be painting, turning the everyday ritual of “grabbing a drink” into a cultural happening.

Before the event, we caught up with the founder of Peak, Louie Syred about the collaboration.

“Slawn understood the vision for Peak immediately. As soon as he saw it, he reacted… He asked how he could be involved. That’s what I love about him. He follows his gut. I’ve always admired his work visually, but maybe more than that, his fuck-you attitude. It speaks to me personally, and honestly, I think the world needs more of that energy.”

“This partnership was not manufactured in a boardroom… more than two years in the making. Nothing’s ever been forced. Slawn’s been around from early on, supporting the brand long before anything was official. It all happened in its own time, and that’s exactly how we like to work.

And for you to understand why this moment matters, you have to understand Peak. Born in 2021, it is not a typical drinks brand. Where other brands lean on spikes of adrenaline and sugar highs, Peak built something different and excellent, a category based on mood. Drinks designed not to wire you up or crash you down, but to fuel your mood whichever state you are in.

Louie states “I created Peak because the big brands are bad for you, and the healthy new alternatives are boring and safe. I don’t want to be bored. I believe creativity is the future, and creativity is about freedom of self-expression. And who else represents that better than Slawn?”

Bet. No One! 

While this may seem like an audacious claim, it fits, because Slawn has proven time and time again that he's not just an artist; he’s a disruptor. From designing the Brit Award trophy to collaborations with Nike, Rolex, and his latest Formula One crossover, he’s changed the representation between the underground and institutions. His works are chaotic, funny, creative, and raw. I mean it’s everything that Peak aspires to bottle in liquid form.

So when you hold a can from this collab, just know that you’re not just sipping a drink. You’re holding a piece of a collectible and an extension of your mood.

The question remains…Is Peak x Slawn just another collaboration, or is it the beginning of something even bigger. I'm happy to tell you that “it’s both. This partnership is the clearest expression of what Peak truly represents. As the mission goes beyond what’s inside the can; it’s about fueling creativity through the people Peak collaborates with and the way we show up. Peak is shaping a new category of drinks inspired by mood, and seeking out artists and brands that embody that energy. It is not just about making people drink art, it’s about channeling creativity into everyday life.”

As culture is no longer only built inside galleries, luxury boutiques, or stadium arenas, it’s being shaped in the most ordinary of places: corner shops, fridges, and even the cans we drink from. What Peak and Slawn are showing is that creativity doesn’t have to be distant or reserved for collectors; it can live in your hand, in your bag, or on your table at home. By making original drawings inside cases of drinks, they’re challenging the old rules of exclusivity. Instead of keeping art locked away, they’re reminding us that culture has the most impact when it’s shared, unexpected, and embodied in everyday life.

That’s why this collaboration feels so powerful. It is not a marketing stunt but a statement about where creativity belongs. Peak was founded from inside the very communities it serves, not as an outsider trying to sell an image. 

Slawn brings his characteristic instinctive rawness; his work has always thrived on honesty, rebellion, and accessibility. Together, they’ve built something that transforms a can of drink into a cultural artefact and turns a local corner shop into a living gallery. 

This is just a briefing about what you're about to experience in London on August 20th, London. You get to see that vision up close. One pop-up. One artist. One drink. A new way of life!

Pop-up details:

Meera’s News, 11 Marshall St, London W1F 7EN

August 20th

5 PM – 8 PM

If you’re far or near, order for a peak drink or swing by for some merch, and a front-row seat to Slawn's creativity.