The Puma Mostro is Back Unfrozen After 25 Years

Prepare for the captivating return of Puma's renowned Mostro! These imaginative hybrid sneakers originally launched in 1999 and earned the name from the Italian word for "monster," bring together elements of the relaxed '80s surfing shoes alongside the 1960s sprinting spikes. Despite an extended absence, the Mostro has announced a return to fashion, showcasing its versatility on the catwalks of Paris Fashion Week for Ottolinger and Copenhagen Fashion Week and up-and-coming Knitwear Designer Paolina Russo. The Puma Mostro, already sponsored by legendary rappers like ASAP Rocky and Skepta, is paving its path in the remarkable blend of sport and fashion.

As we move forward into 2024, Puma has decided to team up with New York-based photographer Chris Maggio, who has become renowned for his candid and crafty shots of contemporary culture. Through Maggio's eyes, one has a glimpse of an alternate universe where fashion, culture, and the Mostro's resurrection go beyond a comeback to footwear but rather symbolise a bright and vivid celebration of uniqueness.

This Saturday, January 13, is the much-awaited relaunch of the Puma Mostro, which will be available at a few chosen stores. You can find this classic style at Dover Street Market, Slam Jam, VooStore, Kith, The Broken Arm, LN-CC, END, and WORKSOUT, to name a few places. Stop by and enjoy this comeback and be a part of a campaign that combines vintage aesthetic appeal with a modern flare.

Tell a friend to tell a friend about this about the re-emergence of the newest kicks that will roam the town, they would not want to miss out on the chance to make a statement and celebrate the return of the Puma Mostro! As Puma sets out on this exciting adventure, get ready to embrace a uniqueness that reigns supreme and fashion meets defiance.