PUMA and Coperni Unveil First Full Collection for Spring/Summer 2024

PUMA and Coperni continue to build on their flourishing partnership with the launch of their first full collection for Spring/Summer 2024. This collaboration, which began in January with the visionary PUMA x Coperni 90SQR dress shoe—engineered to the specifications of a performance football boot—now expands into a comprehensive vision that fuses fashion with speed. Inspired by the uniforms of elite athletes, the collection is simple yet highly purposeful, utilizing pinnacle materials and details to create an innovative statement of style and sports.

The collection features standout items like the Speedsuit, Bodysuit, Speed Dress, and Tights. These pieces are defined by fluid lines and sleek cuts, reflecting Coperni’s love of futurism. The range’s Football Jersey includes subtle Coperni and PUMA logos on the chest, adding a touch of sophistication to its athletic design. Throughout the collection, innovative touches such as jacquard mesh and tactile heat-transfer accents are featured alongside French flag detailing, acknowledging Coperni’s heritage. The color palette builds on the schemes introduced with the first footwear drop, incorporating tones like white, black, and vibrant yellow.

Accessories in the collection include the signature Coperni handbag, available in two sizes: the Medium Bag and Small Bag. Both bags are debossed with chrome foil and feature branded pull tabs, enhancing their sleek and modern design.

PUMA and Coperni also introduce a collaborative version of the Speedcat, a silhouette inspired by the world of F1 racing. This low-profile shoe features a synthetic leather base overlaid with a structural cage, while 3D-printed logo hits match co-branding on the tongue. The Speedcat Coperni is available in white and black, perfectly complementing the collection’s apparel.

The visuals for PUMA and Coperni’s inaugural campaign embody themes of time and movement, showcasing the duality between stillness and motion. This concept highlights the dynamic nature of the collection, emphasizing its blend of fashion and function.

The PUMA x Coperni Spring/Summer 2024 collection is a bold and innovative collaboration that merges the worlds of high fashion and elite sports. With its cutting-edge designs and premium materials, the collection is set to make a significant impact in both the fashion and athletic worlds. Fans of both brands can look forward to exploring this unique fusion of style and performance.