Missguided X Sean John: Collab Collection Motivates The Next Generation Of Future Stars.

Following the massive success of Missguided's debut collection with Sean John, which drew celebrity fans such as Lizzo and Gabrielle Union, The Courtside Edit will debut on May 5th, with a second drop following soon after. This robust streetwear and athleisure collection fuses the design aesthetic of the current global courtside fashion moment with styles fit for a champion, playing up the current global courtside fashion moment with styles fit for a champion.

Missguided has really stepped up their game with the announcement of their new partnership with Sean John, a legendary streetwear brand. The Courtside Edit is back with a new collection for the new season, featuring spring colourways and signature Sean John detailing on a variety of casual essentials.

Missguided is the leading online destination for bold fashion and forward-thinking design, empowering women all over the world. Missguided is a progressive and multicultural brand that offers affordable pieces that combine femininity with a contemporary twist. Their collections are influenced by young women and other like-minded rebels who champion social media, street style, and popular culture.

(Missguided x Sean John collection dress available to purchase now)

After the first huge success on the first collection with Sean John it was expected for Missguided and Sean John to create another iconic collection just in time for summer! As working from home becomes the new norm, and shops slowly start to open back up again there's been a rise in demand for athleisure and luxe loungewear, not to mention childhood nostalgia that makes us feel warm inside. Sean John was founded in 1998 by Sean "P. Diddy" Combs, a music and television mogul. Sean John has stayed true to the brand's DNA for more than two decades, offering contemporary streetstyle for men. Sean John X Missguided aims to motivate the next generation of future stars to be unapologetically themselves as Sean John's first women's partnership.

The Sean John Courtside Edit's first drop, with rates ranging from £14.00 to £71.00, will be available on www.missguided.co.uk now.

Written by Adena Gordon (@adenaxstudio.com)