From Everyday to Runway: How It’s Beauty Salon Redefines Your Style

Here’s a quick guide to what this review covers and why it matters to you: how It’s Beauty runs its day, which services shine, and the deals worth grabbing at this beauty salon Dubai. Four branches across Dubai, open 10:00 to 22:00, make booking easy, and a first-visit 50% offer lets you try the place without stretching the wallet. Techs speak plainly, agree to a plan, then get to work.

Russian manicure is the headliner, with clean cuticles and gel that holds for 2 to 3 weeks. Hair gets smart color mapping, bond care, and a blow-dry that stays put in humidity. Lounges stay calm, music low, and service consistent, which is why regulars keep coming back.

What to book first, and why it works

It’s Beauty is strongest when you keep the plan focused. Two services in one visit, done well, beat five rushed ones every time. Start with hands or hair, then add a neat upgrade — you leave finished, not frazzled.

• Russian manicure with gel polish, then eyebrow architecture; clean nails meet tidy arches, and morning makeup gets faster. Prices start at 230 AED for the manicure, with lower first-visit rates.

• Ends refresh plus blow-dry; quick trim, smooth finish, and hair that behaves through humidity. Listed at 285 AED standard, with 220 AED for first timers.

• Partial highlights with toner, paired with a nourishing treatment; brightness without harsh lines, shine without the straw feel. Typical first-visit packages sit around the 400 AED mark.

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It’s Beauty keeps the conversation practical — what suits your nails today, how your hair lifts, and how often you want to maintain it. No jargon, no pressure. Just a plan you can live with.

The quick-glance table you actually need

You asked for clarity, not fine print. Here are sample prices many readers check first. These reflect standard vs. first-visit rates and give a feel for the spend before you book at It’s Beauty.

Service at It’s Beauty	Standard (AED)	First visit (AED)	Notes
Ends refresh + blow-dry	285	220	Fast tidy + bounce.
Haircut and blow-dry	350	270	Classic finish, 40 cm hair length guideline.
Full hair color (up to 40 cm)	520	400	Toner and bond care discussed in consult.
Nail extensions with gel color	~385	~280	Natural-feel shaping, light yet sturdy.
Brow lamination incl. shaping	330	240	6–8 weeks tidy arches.
Lash lift (lamination)	350	265	Curl that lasts a full lash cycle.

Numbers shift with hair length, design complexity, or add-ons, but It’s Beauty posts ranges openly and confirms at reception before you sit down. The aim is zero surprises and a clear total.

It’s Beauty runs on good habits. Tools are sterilized, files are fresh, and stations look neat even at closing time. You get water or tea without having to wave anyone down. The vibe is relaxed, not sleepy, so treatments move along without that rushed feel.

Hair color without the drama

Bleach can be a bully if handled badly. At It’s Beauty, colorists plan in stages, rely on bond-building care like Olaplex and K18, and tone with intention so your shade doesn’t swing brassy by the weekend. Balayage is a strong suit — soft root, sun-touched ends, and a grow-out that buys you time. If you only color twice a year, this is your friend.

Highlights and lowlights get the same precision: mapped foils, controlled lift, and a gloss that holds. Pair that with a nourishing mask or a protein boost, and hair feels like hair again. The payoff is simple — better shine, better movement, fewer regrets.

Nails that pass the close-up test

It’s Beauty treats nails like craft. Russian technique means detailed cuticle work, smooth prep, and gel laid close without flooding. Extensions are shaped thin, so they feel light, yet they wear solid. Designs range from tidy micro-French to quiet chrome; bring a photo if you like, the team follows brief. Expect 1.5 hours for a full set with gel, then a glossy top and oil to finish.

Eyes, done neatly

Brow architecture at It’s Beauty is measured in millimetres, not guesses. Mapping, clean remove, then calm skin, and a tint that respects undertones. Lamination lifts without the crispy look and holds 6 to 8 weeks if you go easy on steam the first day. Lashes come in two good paths — a soft lift for daily life, or Russian volume sets that feel airy instead of heavy.

Before you ask about the first-timer deal, here’s the house rule. A gentle reminder that you can claim the 50% welcome offer once per person. Attempts to repeat the bonus may be flagged, and the discount can be withheld. Fair is fair, and it keeps the promo worth something for everyone.

Booking and getting there

Booking stays simple at It’s Beauty. Tap the site, call, or drop a WhatsApp, and reception matches you with the right specialist. Planning hair plus nails in one go is easy, since the team stacks services so you are not waiting around. With long hours, you can swing by after work, fix the fringe, and still make dinner, inshallah traffic behaves.

• Fast booking via online, phone, or WhatsApp, with a specialist assigned to your needs;

• Coordinated slots for hair and nails, so time is used smartly and there is no idle gap;

• Late opening, handy for after-work touch-ups or a quick tidy before an event;

• Clear advice from pros who suggest small edits, like a sharper nail shape or a better color tone;

• Calm rooms and clean stations, with results that hold up through a busy week.

  
  

Bottom line, It’s Beauty respects your time and taste, so you leave looking put together and ready for whatever Dubai throws at you next.

Final take

If your calendar is stacked and the mirror is giving you side-eye, It’s Beauty is a safe bet. Book one focus service, add a tidy upgrade, and walk out ready for the next meeting or a Marina dinner with minimal fuss. The name says beauty, sure, but the real trick here is reliability. From everyday to runway (as promised), It’s Beauty delivers, then gets out of your way.