Rema Returns with Smooth New Single 'Baby (Is It A Crime)' With Addictive Sade Sample

Radical innovator and genre-blurring artist Rema is back, making waves once again with his latest single, “Baby (Is It A Crime).” This new track showcases Rema’s fearless approach to music, blending nostalgia with contemporary innovation.

The song, produced by the talented P.Priime, samples the legendary sounds of Sade, paying homage to the timeless artistry that has shaped generations. Originally unveiled as an unfinished snippet last November, “Baby (Is It A Crime)” quickly captivated listeners, dominating online conversations and becoming the anthem of the unforgettable Detty December celebrations.

True to his unpredictable nature, Rema ventures into new sonic landscapes with this release, delivering a refined and luxurious soundscape that defies category. The journey of this track began in Kenya last year as a spark of inspiration during a creative session. Since then, it has evolved into a smooth, polished masterpiece that solidifies Rema’s reputation as a constantly evolving force in the music industry.

Accompanying the single is a vibrant visual experience, filmed in London earlier this January. The music video complements the track’s sophisticated energy, featuring stunning cinematography and compelling storytelling that further cements Rema's artistic brilliance.

This latest offering is yet another testament to his commitment to breaking molds and forging his own path in Afrobeats