New Wave
Travis Scott and Kid Cudi have not let the state of confusion and uncertainty around the world deter them from continuing to make an impact in music and culture in general. Cudi recently released his first single since Pashion Pain & Demon Slaying titled 'The Leader Of The Delinquints', which was met with rave reviews as we saw Cudi in a lyrical pocket that we have not seen from him for a long period of time. Travis on the other hand has continued to grow leaps and bounds with multiples magazine covers, number 1 singles and even the artists on his label growing at rapid paces such as Don Toliver and Sheck Wes.
Travis Scott has also continued to push culture forward and exciting the masses by revieling his collaboration with gaming company Epic Games to bring forth a new digital concert experience on their popular video game Fortnite. This project streamed live last night and broke a viewing record by reaching 12.3 million viewers at one time. This later prompted the re-entry of All of travis scott previous albums into the billboard charts, the last Fortnite concert to be held, where DJ Marshmello entertained an audience of over 10 million. Important to also note that these numbers are only taking into account the people who took part in the concert in-game. Many more watched the concert via streamers who broadcast it on their own Twitch or YouTube channels which makes the number of viewers even more Astronomical, no pun intened.
Coming off the high of all of this excitement, Travis and Cudi deliver a chilling record full of emotive hums and signiture Travis Scott drums. Any fan of Travis Scott knows about his admiration for Kid Cudi, therefore, them forming a new group called 'The Scotts' is a full circle moment, as a result of Travis' rap name being inpired by Kid Cudi's real name Scott Mescudi. Listen to the Scotts in the link below!