New Wave
Capturing the allure of elegance against the rugged backdrop of Maltese rocks, Zuza Prokop presents a unique fashion narrative that seamlessly intertwines nature's raw beauty with the grace of carefully curated garments. The soft textures of fashion pieces from esteemed brands like Cult Gaia, Burberry, Sohi, and Intimissimi create a harmonious visual symphony against the untamed Mediterranean landscape. What sets this fashion story apart is Prokop's dedication to preserving authenticity through the exclusive use of film and Polaroid cameras, evoking a sense of nostalgia and genuineness in an age dominated by digital precision.
Prokop's lens not only freezes moments in time but also crafts a visual experience that transcends the ordinary. The choice of analog photography adds a layer of depth and sincerity to the project, capturing the essence of the scene with unparalleled authenticity.
To further enrich the sensory journey, the fashion story is accompanied by a carefully crafted soundtrack by the brilliant producer, Lord of The Isles. Featuring the enchanting vocals of Ellen Renton in the track "Inheritance," the music adds a layer of emotion and depth to the visuals, creating a multisensory experience that transcends the boundaries of conventional fashion shoots. The collaboration between Prokop's lens and Lord of The Isles' musical prowess results in a mesmerizing fusion of sight and sound, inviting the audience to immerse themselves in the timeless beauty of analog artistry on the picturesque Maltese rocks.
Complementing the visual feast is a captivating VHS-recorded short video that pays homage to the golden age of videography. This nostalgic medium not only provides a dynamic and immersive experience but also reflects the commitment to artistic expression that defines this unique project. Watch HERE